Like any great story, ours began with a problem:
so much to achieve, so little time.
In his previous life, founder Alex Kravets was a consultant who spent his days (and nights) flying from coast to coast. Caffeine was a necessity, but every form had its flaws. Coffee made red-eyes redder, while energy drinks were followed by jittery highs and swift crashes.
Instead of searching for a different solution, Alex created his own: CogniTea, a healthy, all-natural tea blend that delivers a clean, focused energy.
But CogniTea is more than a product or a brand. It’s a group of people who believe in the ambitious, the resilient and the persistent. It’s a lifestyle, a decision that we make over and over again: to be better, to feel stronger, to accomplish more.
We hope our story will become a part of yours. That what we create will support you as you pursue your goals and achieve them.
Because we know you can. And we believe you will.